About

Ever since I was little, I've always had problems with my hair: untamable frizz and unruly baby hair. It frustrated me for a long time, especially after spending time styling my hair only to have it look messy within a few hours.

I have always been passionate about the world of beauty. After giving birth, this situation became more pronounced. Due to the postpartum period, I suffered a lot of hair loss, which intensified the problem of frizz and baby hair. Every morning, I found myself in front of the mirror, desperately trying to tame these unruly strands without causing them more breakage, but no well-composed product seemed to work.

One day, while scrolling through social media, I saw a video that inspired me. I had an instant idea: create a stick product specially designed to control frizz and baby hair. I knew that many women were experiencing the same problems as me and that it was time to provide an effective, practical and above all clean solution.

And so FRIZZIES and the anti-frizz stick wax were born. From the beginning, I wanted this product to be easy to use and take anywhere. A few months after creating the stick wax, SMOOTH was born, a solution against unruly hair that not only tames frizz, but also nourishes the hair thanks to its enriched formula.

I am extremely proud of these products, and the feedback has been fantastic. The fact that the SMOOTH has received a 100% rating on Yuka is a testament to our commitment to quality and safety.

With FRIZZIES, the anti-frizz stick wax, and SMOOTH, I hope to not only help women feel more confident with their hair, but also to show that a simple and elegant solution can make all the difference. My goal is to continue to innovate in the field of hair care, listening to the needs of our community that I call FRIZZERS and creating products that truly meet their expectations and needs.